With degrees from Sarah Lawrence College, the University of Oxford, and the University of Edinburgh, Daisy spent her college years enveloped in English, French, Anthropology, the liberal arts, and US and UK higher education systems. She has spent almost ten years since supporting students with their college applications, with a special focus on helping students navigate written applications. Her focus on English Language at university led her to overseeing the creative direction of the company, including developing the student writing program. She has also completed the UCLA College Counselling programme, worked as a US College Counsellor at Epsom College, written educational content for Outlier.org and, alongside Anthony Nemecek, co-authored Uni in the USA, published by the Good Schools Guide 2019 and 2023. Daisy brings her passion for the written word to her work with students, believing that anyone can write creatively, personally, and reflectively if given the right support.